The Isuzu Dealer Conference and Awards is an annual fizz fuelled affair. The conference usually takes place in an iconic UK city with 100’s of representatives from the Isuzu Dealer network. So when the global pandemic changed the direction of the usual celebrations, we had our work cut out.
Introducing All-New Future. A positive way of encapsulating all the changes caused by the pandemic, and a step towards the future of Isuzu. Including the upcoming new model launch. Taking inspiration from films such as James Bond and Mission Impossible, we combined visual overlays and interactive graphics. Presenters became “Secret Agents”. Tactical finance offers became “Top Secret Missions”. New accessories were “State of the Art Gadgets” as the dealer network were briefed on their latest mission.
With the support of Isuzu’s creative marketing agency, 438 (who designed a suite of high-tech graphics) we animated said graphics in a style befitting of the latest Hollywood blockbuster.
It raised the bar of what an online conference can be. Powerpoint presentations are great. However by merging high end production, striking visuals and willing presenters, you truly can deliver something your staff and customers will remember.